top of page


Applications of Asafoetida Gum in Fragrance Formulation and Its Role in Enhancing Warm Notes
Discover how Asafoetida Gum enhances warm, spicy, oriental, and balsamic notes in modern fragrance formulation. Learn about its olfactory profile, natural fixative properties, ideal pairings, dosage guidelines, and why this ancient resin is experiencing a powerful revival in niche perfumery.

Christi Taban
4 days ago2 min read


🌿 The Forgotten Resin: Galbanum’s Role in Rebuilding the Green DNA of Modern Perfumery
Discover Galbanum, the ancient green resin from Persia that shaped the past and now redefines the future of perfumery. Explore its history, chemistry, sustainability, and role in rebuilding the green DNA of fragrance creation.

Christi Taban
Nov 75 min read


Asafoetida (Hing) in Modern Perfumery: From “Sulfurous Spice” to Olfactory Signature
Asafoetida, or hing, is one of perfumery’s most mysterious natural ingredients — a resin once known for its pungent, sulfurous aroma, now valued for its power to add depth and realism to modern fragrances. From Dior’s Tendre Poison to L’Artisan Parfumeur’s Premier Figuier and Balmain’s Vent Vert, perfumers have learned to tame this wild note, transforming it into a secret signature that makes perfumes more textured, green, and unforgettable.

Christi Taban
Oct 313 min read


Saffron: The Golden Molecule in Modern Perfumery and the Science of Scent
Explore the fascinating chemistry and molecular architecture of saffron from the bioactive compounds behind its golden hue and hypnotic aroma to its transformation through modern extraction and perfumery. Discover how safranal bridges science, art, and emotion in the language of scent.

Christi Taban
Oct 243 min read


The Role of Rose Water in Preventing Alzheimer’s Disease and Dementia: Anti-Amyloid and Neuroprotective Effects
Discover how rose water may help prevent Alzheimer’s disease and dementia through its anti-amyloid, antioxidant, and neuroprotective properties. Learn about the bioactive compounds in Rosa damascena that support memory, focus, and brain health naturally.

Christi Taban
Oct 173 min read
bottom of page

